😡Got Apple email last night: Thank you for subscribing to Apple TV+. We wanted to let you know about upcoming change to subscription. Apple is raising price of this subscription from $69.00 per year to $99.00. Subscription will automatically renew for $99.00 per year starting December 21 unless you cancel at least day before.
TV+ is a bargain at $9.99 and was a steal at $4.99. Perhaps the best hit ratio of all the streaming platforms.
When they had few programs, they had to charge less than the others.