Yes. For Apple it’s the whole package. They make both the hardware & software. So they compliment each other perfectly. Meanwhile Windows has to run on a wide range of possible combinations. I have a Windows 10 desktop which I rebuilt from a prebuilt. It was so garbage until I got a new case. There was no airflow & everything got way too hot. Manufacturers cut too many corners. They need to focus on their builds and their functionality. Apple blow everything away except for things like gaming & specific programs.