From November 28 to December 8, Apple is partnering with The Global Fund to help combat HIV/AIDS. During this limited-time initiative, Apple will donate $1 to The Global Fund for every purchase made using Apple Pay on Apple.com, through the Apple Store app, or at any Apple Store.
Why does Apple need to wait for a manufactured event like this? It has so so much money it could easy donate $1 or $1million to Red and not miss a penny. All these ultra-rich companies with billions could and should donate to major crises like this to make them go away. Homelessness, cancer, AIDS, childhood hunger, they could resolve those issues overnight rather than turn them into “marketing” opportunities. This is the definition of virtue signaling.
Why does Apple need to wait for a manufactured event like this? It has so so much money it could easy donate $1 or $1million to Red and not miss a penny. All these ultra-rich companies with billions could and should donate to major crises like this to make them go away. Homelessness, cancer, AIDS, childhood hunger, they could resolve those issues overnight rather than turn them into “marketing” opportunities. This is the definition of virtue signaling.