A Notebookcheck analysis of the performance and efficiency of the new Apple M3 SoC, Apple's first 3nm chip, in comparison with AMD, Intel and Qualcomm.
I imagine their development pipeline for the M* chips is very long. M4 is already being masked and M5 is being finalized with M6 development progressing and perhaps the M3 design team being ported to begin work on M7. Still very impressive but M3 has likely been prototyped since M1 was announced. I wouldn’t be surprised at all if they go big on a design and iterate down to what’s feasible with current manufacturing and yields.
True but they also had a rather nice advantage up until basically today.
Qualcomm announced their Elite and Microsoft needs to get their shit right if they want to start transitioning some of their customers towards an architecture different than AMD64, at least on the laptop category.
Apple could just relax a little their schedule if they believe the competitors won’t fill the gap. After all, being faster than yourself doesn’t give you more money. You can keep milking the existing market up until your competitors start to get a little closer.
Well, if you blow away the competition such that it migrates more people to your platform and that migration increases people purchasing your add-ones and services, it could make a lot more money.
One major difference between apple and intel is that apple generally has a much shorter time between spec and mass production. If you make assumptions based on knowing that Intel has six consecutive server chips in the pipeline, you might not be quite correct applying that to apple.
I imagine their development pipeline for the M* chips is very long. M4 is already being masked and M5 is being finalized with M6 development progressing and perhaps the M3 design team being ported to begin work on M7. Still very impressive but M3 has likely been prototyped since M1 was announced. I wouldn’t be surprised at all if they go big on a design and iterate down to what’s feasible with current manufacturing and yields.
True but they also had a rather nice advantage up until basically today.
Qualcomm announced their Elite and Microsoft needs to get their shit right if they want to start transitioning some of their customers towards an architecture different than AMD64, at least on the laptop category.
Apple could just relax a little their schedule if they believe the competitors won’t fill the gap. After all, being faster than yourself doesn’t give you more money. You can keep milking the existing market up until your competitors start to get a little closer.
Well, if you blow away the competition such that it migrates more people to your platform and that migration increases people purchasing your add-ones and services, it could make a lot more money.
One major difference between apple and intel is that apple generally has a much shorter time between spec and mass production. If you make assumptions based on knowing that Intel has six consecutive server chips in the pipeline, you might not be quite correct applying that to apple.