ApplicationCalm649@alien.topBtoAMD•With nvidia dropping the price of the 4070 to $549, I think AMD needs to drop the price of the 7800xt to $469 in order to stay competitive.English
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1 year agoThat’s not how business works. Margin matters, too, not just volume.
AMD is a company, not a sports team. They are in this to turn a profit. Investors don’t care if they chip away at Nvidia’s install base. They care if they make money.
AMD isn’t gonna drop out of the GPU space. Their actual overhead for operating there isn’t that high because they use similar architecture in the consoles. Their install base is actually massive if you include those systems.